In the second module of this course, Nicholas Erik takes us through key metrics including CPC, CTR, ACOS and conversion.

Most writers will suffer from a lack of confidence at some stage in their career. In this session we look at practical ways to help build resilience in your writer’s life and confidence in your work. And ask the big question: Should you read your reviews – or not?

Part of a series of sessions filmed live at the self-publishing day event in London. This is Dean’s candidly told story, with screengrabs demonstrating just how much better things have become since he took control of his own career. Dean gives you advice based on the knowledge he’s picked up along the way. This session includes a Q&A at the end.