{"id":6848,"date":"2022-07-22T13:00:00","date_gmt":"2022-07-22T12:00:00","guid":{"rendered":"https:\/\/jerichowriters.com\/townhouse\/articles\/things-not-to-bother-about-in-a-heatwave\/"},"modified":"2022-07-22T13:00:00","modified_gmt":"2022-07-22T12:00:00","slug":"things-not-to-bother-about-in-a-heatwave","status":"publish","type":"post","link":"https:\/\/jerichowriters.com\/things-not-to-bother-about-in-a-heatwave\/","title":{"rendered":"Things not to bother about in a heatwave"},"content":{"rendered":"<p>Folks, The United Kingdom of Great Britain and Northern Ireland \u2013 a country name so inept, you\u2019d imagine is was a splinter republic of some collapsed empire rather than a country whose Parliament has been running continuously for 800 years and more \u2013 has just has had its Hottest Ever Day.<\/p>\n<p>And since this week has been hot, and last week you all liked being told that you didn\u2019t have to bother with social media, I thought I\u2019d make you a list of some other things you don\u2019t have to bother with \u2026 along with some suggestions for things you should bother with and a few more things you might want to consider.<\/p>\n<p><strong>THINGS YOU DON\u2019T HAVE TO BOTHER ABOUT<\/strong><\/p>\n<p><strong>1. Split infinitives.<\/strong><\/p>\n<p>Sentences with a split infinitive mostly sound better unsplit. But who really cares?<\/p>\n<p><strong>2. Social media<\/strong><\/p>\n<p>Unless you enjoy it.<\/p>\n<p><strong>3. SEO for your author website<\/strong><\/p>\n<p>There\u2019s a lot of best-practice stuff out there for Search Engine Optimisation. If you have a big, complex site like Jericho Writers, then SEO needs to be your God. For an ordinary author website, you can just forget it.<\/p>\n<p><strong>4. A whole ton of other author website stuff<\/strong><\/p>\n<p>Look, best practice involves lots of things, to do with your hosting and your CMS and your mailing list integrations and all that. If you want to get serious about mailing list and writing plenty and building a market and driving sales yourself, then you need to get into all that. But honestly? At least 98% of authors don\u2019t want to be bothered with that, including the majority of big selling names. And you don\u2019t need to decide now. If your career does start to lift off, you can always pay attention to all that website \/ mailing list stuff then. Unless you\u2019re planning to self-publish (in which cas, get everything in place for book #1), you can always just defer the issue<\/p>\n<p><strong>4. Sentences that end with prepositions<\/strong><\/p>\n<p>Again, sentences mostly sound better if you don\u2019t have a slightly dull little word hanging around at the end, but that\u2019s only a mostly. Some sentences work better with a preposition at the end. Do what you think\u2019s right<\/p>\n<p><strong>5. Securing puffs or blurbs from famous authors<\/strong><\/p>\n<p>Not really your job. Not something you need to do. Not something you need to worry about. I mean, yes, if you happen to know Someone Famous, then use that connection, but don\u2019t stress.<\/p>\n<p><strong>6. Hiring a PR company<\/strong><\/p>\n<p>It won\u2019t work, so don\u2019t bother.<\/p>\n<p><strong>7. Chasing the agent who seemed so excited but now doesn\u2019t even reply<\/strong><\/p>\n<p>Look, agents shouldn\u2019t do this. There\u2019s no excuse. But agents, even those at good agencies, do behave like this. Just let them go. Send one or two chasing emails, then leave it. There are hundreds of other agents out there, so don\u2019t stress about one fruit-loop.<\/p>\n<p><strong>8. Copyediting and proofreading your manuscript to eliminate any tiny error<\/strong><\/p>\n<p>Again, if you\u2019re self-publishing, then you do need to do this. If you are a non-native speaker, or are dyslexic, or have some other reason to suspect the basic cleanliness of your text, then again you may want to consider professional copy editing (such as we offer). But most writers don\u2019t need to worry. Just pay good, close, intelligent attention to your text as you sweep through it multiple times as part of your editing process. That, really, should be enough. No sane agent will reject a manuscript because there are some typos and the like.\u00a0<\/p>\n<p><strong>9. Writing every day<\/strong><\/p>\n<p>I spoke to my head of marketing (who has <a href=\"https:\/\/amazon.co.uk\/Keep-Them-Close-gripping-incredible-ebook\/dp\/B09YNHDBGP\/\" class=\"bx-link\" rel=\"nofollow\">a book out<\/a>, did you know?) and asked her what her biggest \u201cdon\u2019t worry about it\u201d topic was. She told me that the idea you have to write something every day was, ahem, one she did not endorse. (I can\u2019t tell you exactly what she said, because I\u2019m afraid her language was a bit too flavoursome for a public email.)<\/p>\n<p>I agree with Sophie. Writing daily works for some people and not for others. Don\u2019t stress about it, if you\u2019re in the latter camp.<\/p>\n<p><strong>10. Perfectly adapting your cover letter to individual agents<\/strong><\/p>\n<p>Look, the standard advice is that writers should pore over agents\u2019 tastes and craft their covering letter to appeal directly to the specific agent addressed.<\/p>\n<p>But why? That just puts a ton of work on the writer, in exchange for minimal benefit for the agent. And agents are professional, right? They know that you\u2019ll be sending your work to multiple agents.<\/p>\n<p>So personally, I think you should choose your agents with some thought \u2013 don\u2019t send a thriller to someone who only handles cookbooks \u2013 but beyond a point, don\u2019t stress<\/p>\n<p><strong>THINGS YOU DO HAVE TO BOTHER ABOUT<\/strong><\/p>\n<p><strong>1. Writing a book<\/strong><\/p>\n<p>Obviously<\/p>\n<p><strong>2. Editing the book<\/strong><\/p>\n<p>Ditto<\/p>\n<p><strong>3. Dealing with the necessary palaver of your publishing journey as effectively as possible<\/strong><\/p>\n<p>Ditto<\/p>\n<p><strong>4. Writing the next book<\/strong><\/p>\n<p>Ditto<\/p>\n<p><strong>5. And also<\/strong><\/p>\n<p>There is no \u201cand also.\u201d Write. Edit. Publish. Repeat.<\/p>\n<p><strong>THINGS YOU MIGHT WANT TO BOTHER ABOUT<\/strong><\/p>\n<p>Look, there are lots of ways that companies like ours ask you to spend money. And for some people, at some stages in their journey, spending money might be a sensible part of the answer \u2013 that\u2019s why we exist, obviously.<\/p>\n<p>From top to bottom, some of the options you could think about if you wanted to are:<\/p>\n<p><strong>1. Our Ultimate Novel Writing Course<\/strong><\/p>\n<p>Ridiculously good. Also very expensive. This will appeal to people who want a writing course that will do more for your actual book than an MFA \/ MA type writing course. (How come? We\u2019re more serious about plot. We\u2019re more serious about 1-2-1 mentoring. We\u2019re more serious about genre fiction. We\u2019re more serious about routes to publication.) But it\u2019s a commitment \u2013 financial and emotional. <a href=\"https:\/\/jerichowriters.com\/ultimate-novel-writing-course\/\" class=\"bx-link\" rel=\"nofollow\">More here<\/a>. <u><em>If you do want to apply, remember that there\u2019s an early bird discount for applications received before close of play on Monday<\/em><\/u>.<\/p>\n<p><strong>2. Our York Festival of Writing<\/strong><\/p>\n<p>This is just a ridiculously good weekend that somehow \u2013 always \u2013 amounts to more than the sum of its parts. It\u2019s partly the synchronicity of everything \u2013 the deluge of thoughts and voices that fly at you all weekend \u2013 and partly the power of a community of people who share the same passion. I love this damn event, and always will. <a href=\"https:\/\/jerichowriters.com\/events\/festival-of-writing\/\" class=\"bx-link\" rel=\"nofollow\">More here<\/a>.\u00a0<\/p>\n<p><strong>3. Manuscript assessment<\/strong><\/p>\n<p>This is the rock at the heart of everything. A good manuscript assessment from a good editor remains THE best way to improve your work. If Jericho Writers could only offer one service, that\u2019s still the one I\u2019d probably pick. <a href=\"https:\/\/jerichowriters.com\/our-services\/jericho-editors-room\/manuscript-assessment\/\" class=\"bx-link\" rel=\"nofollow\">More<\/a>.<\/p>\n<p><strong>4. Membership<\/strong><\/p>\n<p>Cheap as chips. Utterly brilliant. And getting better. <a href=\"https:\/\/jerichowriters.com\/join-us\/\" class=\"bx-link\" rel=\"nofollow\">More info<\/a>. We\u2019ve got more plans that I really can\u2019t wait to tell you about, except those scary people in marketing keep telling me not yet.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>And more, of course. There\u2019s tons more that we can do for you. But whether to bother about all these good things? That\u2019s your call. It depends on who you are and what your journey is. I\u2019d never say, for example, that any serious writer HAS TO buy a manuscript assessment at some point, because that just isn\u2019t true.<\/p>\n<p>And if in doubt, just call or email our Writers Support team. We employ zero salespeople. We never have and never will. We just employ people who are there to support writers. Hence their deeply unimaginative department name.<\/p>\n<p>Meantime, I am going to go and add to the long list of things I have no intention of bothering with while the sun shine.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Folks, The United Kingdom of Great Britain and Northern Ireland \u2013 a country name so inept, you\u2019d imagine is was a splinter republic of some collapsed empire rather than a country whose Parliament has been running continuously for 800 years and more \u2013 has just has had its Hottest Ever Day. And since this week<\/p>\n","protected":false},"author":32,"featured_media":6850,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29292],"tags":[],"class_list":["post-6848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-harrys-friday-email"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jericho Writers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jerichowriters.com\/things-not-to-bother-about-in-a-heatwave\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Things not to bother about in a heatwave &#8211; Jericho Writers\" \/>\n<meta property=\"og:description\" content=\"Folks, The United Kingdom of Great Britain and Northern Ireland \u2013 a country name so inept, you\u2019d imagine is was a splinter republic of some collapsed empire rather than a country whose Parliament has been running continuously for 800 years and more \u2013 has just has had its Hottest Ever Day. 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I've published trad &amp; self-pub. Love both. Best known for my Fiona Griffiths crime series. 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